Pest analysis for samsung mobile

Pest analysis for samsung mobile

Germany blocked the Galaxy tablet from being sold in stores, but little has changed in western countries. The country culture is such that they are skeptical of foreigners and do not award senior positions to them but Samsung went against these norms.

Pestle analysis of samsung ppt

Apart from this, Samsung faces political pressures in many African and Latin American countries where the political environment is unstable and prone to frequent changes in the governing structures. Indeed, as the company prepares to expand its global footprint, the stakes could not have been higher in a recessionary era and an uber competitive technological market landscape. Brands have to take care of these cultural forces in their marketing efforts. The individual working in Samsung often leave and join the rival companies, which maximizes the risks of leakage of innovative ideas. Yet interestingly, Samsung has suffered and benefited from the exploitation of political instability. In this way, socio cultural factors can have both direct and indirect impact on businesses and their profitability. Samsung has framed and enforced rules and regulations to ensure that its staff remains compliant and no laws area violated at the workplace. In Apple we know that three internal design teams are formed to compete with each other and come up with a winning design which is then launched. And yet Samsung is still lacking. Every brand is in a race to adopt technology for attracting and retaining customers and to cast a better impression than the competitors. Other companies show signs of following the trend, but not Samsung.

The external, as well as internal factors are the major ingredients in the success of the company. Apart from its own operations, Samsung also ensures that its suppliers also abide to law and remain compliant in labor, operations and the other areas. Political factors: An heir rife in political scandal Samsung is an electronics company and needs to abide by new and pre-existing governmental regulations.

swot and pestel analysis of samsung

Yet interestingly, Samsung has suffered and benefited from the exploitation of political instability. Not everyone swaps out a functioning, pre-existing phone just because a newer version has appeared.

Samsung is keeping the headphone jack on Galaxy phones — something the vocal majority is praising the company for. The economist.

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Pest analysis on Samsung