What is their income level? If so, what best practices and data can help you create a winning document that will help your business get the funding you need and ensure your venture lasts?
If you are a first time business owner, or have never written a business plan, you may not know where to start. Only you can determine that.
What is the single most important benefit your brand should be seen to be offering - and why would people believe this to be true? Marketing--whether advertising, public relations, promotional literature, etc--is an investment in the growth of your business. Consider including a mission or vision statement with objectives detailing how the business satisfies the need in the market.
Again, creating connections with other people in your industry is a sure-fire short-cut to countless hours of reading on the internet. To what question are we the answer? Are you ready to kickstart your business? Since customers currently rent bicycles in the local town of Harrisonburg, road signage will communicate our value proposition to all potential customers.